The World Bee Project
How do you deliver an experience guests won’t forget at such an innovative event as Oracle OpenWorld? We supported the build and presentation of the fascinating keynote at Oracle OpenWorld London and Dubai – highlighting the great work between Oracle and the World Bee Project through an augmented reality (AR) experience that displayed a live beehive on stage to show the behaviours of bees and relatable business applications.
This AR experience helped change the face of the event experience by:
Showing the parallels between bee behaviour and enterprise businesses.
Showcasing leading Oracle technology used for the good of the planet.
Capturing the attention of a large audience with an experience not seen before in an event space.
Creating social excitement and reposting the keynote.
“Fabulous work and amazing collaboration with everyone
– JoAnne Hughes, Executive Programmes Manager